titimoon
Nature's Essence, Pure & Timeless
Founder's Note
Welcome to the titimoon family.
Hello, I'm Somayyeh Dohendou, founder of titimoon.
If you ask me why I have chosen to dedicate my work to a single plant, the answer is simple: golpar has been part of my life for many years.
To me, golpar (Heracleum persicum) is far more than a spice. It is a distinctive Persian plant with a remarkable aroma, a memorable flavor, and a long-standing place in Persian culinary heritage.
At titimoon, we believe in doing a few things exceptionally well — starting with golpar, and now, natural rock salt and saffron. From careful selection to processing and packaging, every step reflects our commitment to quality, authenticity, and respect for this exceptional plant.
Our mission is simple: to share the true quality of Persian golpar with customers around the world.
01 / Origin
Golpar (Heracleum persicum) is a valuable wild plant native to the pristine landscapes of northern Iran, especially its mountainous and forest regions. Growing naturally without industrial cultivation, it follows the rhythm of the seasons and develops its distinctive aroma and character from its natural environment.
In late spring, delicate white golpar flowers bloom, and throughout summer, the seeds slowly mature on the plant. Once fully dried and naturally ripened, the harvest season begins, preserving the unique aroma and quality gifted by nature.
02 / Markets
Golpar is more than a spice; it is an aroma that generations have grown up with.
Dried golpar seeds (Heracleum persicum), with their warm fragrance and distinctive flavor, have been an essential part of Persian culinary heritage for centuries. From traditional dishes and pickles to preserves, desserts, beverages, and herbal infusions, golpar adds a unique character and identity to every flavor it accompanies.
Yet the story of golpar extends beyond the kitchen. In Iranian culture, its fragrance has long been present alongside esfand (wild rue) during meaningful moments — celebrations, family gatherings, farewell occasions, and the refreshing of homes with a warm and familiar aroma. For many Iranians, this scent evokes a feeling of calm, purity, and memories passed down through generations.
A citrus-bitter, faintly nutty seed used across Persian and Middle Eastern cooking — the defining note in ash-e reshteh, on baghali pokhteh, and in advieh spice blends.
In traditional Persian practice, golpar seeds are often lightly toasted in a dry pan before grinding. The brief heat is believed to wake up the seed's aromatic oils, rounding out its sharp, citrus-bitter edge into a warmer, deeper fragrance — the same principle behind toasting cumin or coriander before use. Home cooks typically grind only what they need for the day, since golpar's aroma fades faster once milled.
The seed and flower carry a green, resinous, citrus-forward profile used as a supporting note in fine fragrance and traditional oud blending — supplied as raw dried material for extraction, not as a finished oil.
"Today, I won't talk to you about golpar — I'll cook with it."
03 / From Our Kitchen
A sun-dried fruit compote, finished with whole golpar seed and powder.
03 / From Our Kitchen
Golpar finds its way past the savory pot, too — a dusting over fresh fruit juice.
03 / From Our Kitchen04 / Journal
My kitchen, my experiences.
This is where I'll keep adding the dishes I actually cook with golpar — not a fixed menu, but a running, growing journal.
New entries will be added here over time, each one a real dish from my own kitchen and what golpar brings to it.
A sweet and tangy relish that combines fresh purple cabbage, natural grape vinegar, brown sugar, and the warm, distinctive aroma of Iranian golpar. A balanced combination of freshness, flavor, and tradition — created to complement Persian and international cuisine.
This colorful relish pairs beautifully with grilled meats, chicken dishes, sandwiches, salads, and traditional Persian meals. The unique aroma of Iranian golpar brings a memorable character to this simple yet elegant preparation.
05 / Selection & Quality
True golpar quality begins with natural maturity and careful selection. The finest golpar seeds are those that have completed their natural growth cycle on the plant — as the seeds reach full maturity and dry naturally before harvest, their distinctive aroma, character, and natural qualities become fully developed.
Recognizing exceptional golpar is not only about appearance. It requires attention to detail, experience, and an understanding of the qualities that define a truly premium seed.
At titimoon, every selection is made with care — focusing on natural maturity, cleanliness, and preserving the authentic character of the seeds, because true quality begins with the right choice.
06 / Specification
0X / Rock Salt
Sourced from a natural salt mine in Iran, our rock salt is a natural mineral product with no additives, no chemical treatment, no bleaching, and no anti-caking agents. From raw stone to coarse or fine powder, the product is mechanically processed only — simply crushed, screened, and milled to the required size. No chemicals or additives are introduced during processing. Unlike refined table salt, natural rock salt retains its natural mineral composition. Its primary component is sodium chloride (Halite), along with trace minerals naturally present in the salt rock.
0Y / Saffron
Iran is the world's largest producer of saffron (Crocus sativus), prized for its deep color, distinctive aroma, and rich flavor. Our saffron is hand-picked and carefully dried to preserve its natural quality — supplied as whole thread, graded by purity and color strength.
07 / Process
Seed heads gathered once fully ripe — golpar dries naturally on the plant itself, so what's harvested is already sun-dried by nature.
Cleaned by hand to remove stems, debris, and immature seed.
Sorted for size and quality, with samples set aside for buyer evaluation.
Food-grade bulk sacks or custom units, prepared for shipment.
There is a difference between using an ingredient and truly understanding it.
Golpar reveals its true character through time, patience, and careful selection. Its seeds complete their natural journey on the plant, reaching full maturity before harvest — allowing their distinctive aroma, flavor, and essence to fully develop.
For generations, golpar has been more than a spice in Persian life. It has added depth to traditional cuisine, enriched beverages and herbal infusions, and remained part of familiar moments and cherished traditions.
At titimoon, we believe exceptional ingredients are recognized through knowledge and attention to detail. Because true appreciation begins when we understand what makes each seed unique.
08 / Inquiry
Sampling & Bulk Orders
Product samples are available upon request, allowing you to evaluate the quality of our golpar before placing a bulk order. Sample and shipping costs are covered by the customer.
Once the sample meets your expectations, we will provide pricing and supply terms tailored to your bulk order requirements.
Because every lasting partnership begins with confidence in quality.